M2 Management and International Business | International Hospitality Management course (MIH)

The International Hospitality Management (MIH) program in the Master's program in Management and International Business prepares students for management positions in international hospitality establishments.

Hospitality and International Hospitality Services (IHS) cover :

• the management of hotels, hotel-restaurants, leisure and accommodation facilities, senior citizens' homes and even medical institutions
• Development and optimization of international tourist products
• International promotion of incoming tourism in its host institutions
• Market research, SAI marketing, monitoring demand trends
• International communication for SAIs

The course enables students to acquire the necessary administrative, financial and human resources management skills for international hospitality businesses. Particular emphasis is placed on market research, communication and marketing techniques to optimize the commercial function of these structures, and keep abreast of changing needs and market conditions.

At the end of the course, graduates are able to take initiatives and operate autonomously in international contexts. They will have the knowledge and know-how to

• master basic management techniques for international hospitality establishments
• Analyze the company's international environment and assess its commercial and strategic positioning
• Define the prospects for international development of companies and products, particularly in light of the changing needs of international customers
• Practice intercultural management of staff and management teams, particularly in conflict resolution
• Define international communications policy, establish media and organize the information system.

Semester 3 M2 MCI International Hospitality Management course (MIH)

• BCC 1: Be able to assess the context and management of an international hospitality project
• Expertise in the context of international projects (4 cr)
  • "Megatrends and innovation in international hospitality
  • Mutation of networks and franchises
• Communication for international hospitality (6 cr)
  • Specialized English for International Hospitality
  • LV II
• BCC 2: Be able to manage and evaluate innovative technologies in the international hospitality sector
• Tools and methods for international hospitality analysis (5 cr)
  • Business plan for international hospitality
  • Optimal capacity management
• Innovation and technology for international hospitality (5 cr)
  • Artificial intelligence and decision support
  • New trends in digital marketing
• BCC 3: Ensure sustainable promotion of service quality and communication standards
• Service quality management (5 cr)
  • Service quality management and processes
  • Customer relationship management
• Communication quality and corporate strategy (5 cr)
  • International brand management
  • Promotion: Advertising and communication

Semester 4 M2 MCI International Hospitality Management course (MIH)

• BCC 4: Design a human resources development policy
• Multicultural Human Resources Management (4 cr)
  • Intercultural management
  • Team management
• Leadership development (4 cr)
  • Conflict management
  • Leadership in hospitality
• BCC 5 : Conduct a research project on quality in international hospitality, in line with the needs of the socio-economic world, using a scientific approach.
• Tutored project (4 cr)
  • Written tutored project methodology
  • Oral tutored project methodology
• BCC 6 : Be able to mobilize acquired knowledge to solve a problem and integrate into the professional world
• Internship (18 cr)

Who can apply?

Students who have successfully completed the first year of a Master's degree (60 ects), with good thinking and expression skills, a good knowledge of the fundamentals of management, and the ability to understand and express themselves in two modern foreign languages.

As some courses are taught in English, a certificate of English language proficiency (TOIEC, TOEFL, etc.) is required, among other documents to be attached to the online application.

How do I apply?

Apply at the time of admissions on the dedicated platform.

Internships last from 3 to 6 months in the Master 2 MIH program, starting at the end of March. During the internship, students are required to apply all the knowledge acquired during the Master's program by carrying out an assignment with an international dimension for an MIH company.

For the project, students work in groups to finalize an international host structure development project (SAI) defined with their tutor and validated by the educational supervisor.

Teaching volume

• Lectures: 483 hours
• Tutorial: 207 hours
• Internship: 20 weeks

Teaching team :

Research methodologies, research projects and the involvement of teacher-researchers play an important role in the teaching approach. The academics involved in these programs are recognized specialists in their fields, and hold positions of responsibility in scientific associations. They contribute to the quality of the teaching: rigor, curiosity, critical thinking.

This course is available in :

• Initial training
• Continuing education: The MISA program can be taken as part of a continuing education program, but does not offer any special courses. Continuing education students follow the same courses as other students, according to the given timetable. They benefit from personalized follow-up.
• Work-study programs
• Professional training contract

The schedule for Master 2 MIH courses is as follows: Mondays-Tuesdays at the company (for work-study contracts) and Wednesdays-Saturdays at the university for all students.

Career opportunities

• The Master MCI offers graduates the following career opportunities:
• International project manager
• Marketing project manager, prospecting manager
• Hotel and accommodation center manager
• International communications manager
• Project manager for a national or international tourism committee or organization